Time:
1pm – 3.30 pm
Brand You & Online marketing and networking skills
Social media strategy to reach and impact your audience.
Is
your online profile credible and professional enough to be seen as an
expert in your field? Personal Branding through online social media is
the process of promoting your persona or your personal brand through
social media channels. It is a powerful strategy that will get you
contacts, links and attention. The growth of social media has impacted
the way individuals communicate.
This session is designed to introduce a practical methodology for applying social media through the very latest tools, techniques and technologies as well as a defined system for using these to dramatically increase the reach and scope of your brand.
• Building Brand YOU - Tips to manage information on yourself online.
• Marketing Brand YOU - Who is my audience, where do they hang out and how do I engage with them?
• Secure and safe online networking strategies
• Understand how to use social networking platforms such as Facebook, LinkedIn, Twitter as part of your branding and marketing strategy
• Blogging and self-marketing
• Introduced to effective strategies that tie all your online and offline networking activities back to your business hub.
About Poonam Sagar
Poonam Sagar is co-founder of PT Infotech Solutions (www.infotech.co.id), an International IT firm empowering media broadcasters, content providers and distributors to optimize business processes with integrated, scalable and customized IT solutions.
An IT entrepreneur, consultant, and mentor with a special interest in the online rich media space, leading projects from concept to implementation with hands-on knowledge of programming, business planning, and marketing.
Poonam also manages a successful community portal for Indians in Indonesia (www.indoindians.com). This has given her hands-on learning with online social networking, digital interactive technologies and the power of the web. She is also a certified Project Management Professional.
Driven by a thirst for learning and insatiable curiosity about the world, Poonam has three post graduate degrees in science, business and technology. An avid reader, writer and blogger with a motto to
Learn, Apply and Achieve.
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