Weekly Member Memo - July 23, 2024

A HUGE shout out to Ron Rubin from River Road Family Vineyards & Winery for sponsoring the Wine Road Podcast, for the 4th Year!

Our show would not be on the air without his financial support.

The Wine Road Podcast benefits all of our members, enticing visitors from across the country to meet the winemakers and hospitality super stars that we interview on the show.

We constantly hear from members letting us know people stopped into their tasting room, because "they heard them on the podcast".

Thank you Ron, for your financial support, your encouragement and positive energy! Thank you for listening and appreciating the shows.

You know the drill. Sign-up is now open for our last Wine Trail of the year...

HARVEST Wine Trail ~ Sept. 14th.

We are still dreaming of selling 200 tickets. Maybe this will be the one!

Tickets are $40 for the day, and wineries will need to list the wines they are pouring for our online program - minimum of 2 wines.

Deadline to sign-up August 2 / Tickets on sale August 15th

Event Details Here

Wine & Food Affair

November 2-3, 2024

Whoo hoo - 53 winners are on board!

Sign-Up has wrapped up.

Debbie is working away on recipe links, creating the online winery list

and the event maps.

Tickets go on sale Sept. 5th

Full recipe is due Sept. 1st.

Reimbursement for this event is up to

$1000 for food costs.

Questions - Event Manager: Debbie@wineroad.com

Submit Offers HERE

September will be the 20th Anniversary of CA Wine Month

We will be sending out a dedicated email on August 29 showcasing YOUR special offers or events planned for September.

We still have space to feature 6 more wineries and 6 lodging offers.

To be included, please send:

Photo (must be a square format)
Title (of the offer, event, special)
14 word description
LINK to your site with more details.

Deadline is when I have all of the offers...

Join our exclusive Wine Road - WISE workshop designed to help wineries master the art of hosting unforgettable events and making sales.

Thursday Sept. 12, 9:00-11:00am

Hilton Garden Inn / Sonoma County Airport

This session will equip attendees with the best practices to maximize the impact of your events, create memorable experiences that will keep guests coming back, and give wineries the tools to ensure sales and wine club enrollment during Wine Road events, and winery hosted events. From preparation and team motivation, to day-of, to follow up, learn how to leverage the opportunities of these windfall visitation weekends and turn each event into a resounding success. REGISTER HERE

Yearly Assessments Are Due Aug. 1st

Thank you so much to the members that have already sent in their renewal.

Assessments have been mailed and

send online via Square.

Assessments are:

$900 per year for wineries

$500 per year for lodgings

If you lost your paperwork you can download invoice here:

Wineries Lodgings

FREE ~ Wine Country This Month

RECENT PRESS

A new article from Alison Ballin, for Scottsdale Airpark Magazine / Summer Wines, which included 3 Wine Road members:

Sonoma-Cutrer, Rosé of Pinot Noir

Pedroncelli 2022 Giovanni & Giulia Sauvignon Blanc

Saini Vineyards 2023 Chenin Blanc

Congrats on the coverage! Link to Article

Trained for Saving Lives

The program is run by River Road Family Vineyards and Winery. When owner Ron Rubin suffered a cardiac emergency in 2009, a defibrillator saved his life. Now, it’s his mission to bring these lifesaving machines to wineries around the country.

The program provides free automated external defibrillators (AEDs) to wineries throughout Sonoma County and beyond.

Rubin said he is confident the program will eventually save someone’s life.

“Defibrillators saved my life, so I know they work, “ Rubin said. “For wineries that are open to the public and have tasting rooms and that are concerned about sustainability, they should be concerned about their visitors and their winery staff.”

So far, 381 wineries are in the program
Over 1,800 people have been trained in CPR and AED use through the program
Rubin said the goal is to have 450 wineries participating.

If YOU are interested in more information, email Ron Rubin for details.

Thank you to our partners along the Wine Road for their financial support.

Wine Road Northern Sonoma County | Wineroad.com