Choose VCs wisely... consider sector and stage alignment... don't cold call... focus on market size and defensibility... and keep your pitch brief. What are VCs really looking for? We've collected do's and dont's in our latest report.
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Being immersed in a tech culture, it’s hard to detach and put ourselves in the shoes of mainstream consumers. But the challenge is to solve human problems rather than engineering feats. Don't build apps to solve pain points that don't exist. AR should improve lives primarily and impress industry peers secondarily.
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Apple’s app orientation is reflected in ARkit, while Google’s web DNA shapes ARCore. Google has a technical head start with years of IP in Tango, but Apple has more control over the hardware and sensor calibration. Where else do they differ and who has the edge?
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VR success is closely tied to a leading indicator: headset sales. That metric has grown slower than expected in 2017. But what do current sales tell us about how headset penetration is trending? And what can we expect in 2018 and beyond? We round up the latest figures.
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Who’s using VR today? What are their motivations? What are the VR use cases and content categories that resonate most? And for those uninterested in VR, what are their reasons? We tackle these questions in the latest ARtillry Brief.
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With emerging tech, history has taught that it's all about finding openings for business opportunity and gaps in the value chain. And that process is all about having a knowledge position. Against that backdrop, we offer
ARtillry Insights.
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