Weekly Member Memo - March 19, 2024

Winery Easter Hours - this list is posted on the VERY TOP of our home page.

If this link does not work, it's because we've updated it recently. Go to the website and find the link on the VERY TOP of the home page.

Trip Down Memory Lane...remember our Easter Egg Barrels?

Details and Registration

We have lined up three great classes with the WISE Academy, so you can get your "team" ready for the season!


  • Building Your Wine Club
  • Raising the Bar ~ Great Sales Training
  • Generate Revenue Beyond the Tasting Room


$25 per class / April 17 & May 15 Just a couple seats left for each.

Sign-Up

Spring Wine Trail - Sign-Up Now

DEADLINE is this Friday (22nd)

We will not be adding more after the 22nd, there are just too many things to update...programs, lists, maps.


We are pretty sure you could all handle seeing a few more people in your tasting rooms - THIS event may just be the ticket for you.


Very easy - just open the doors and be prepared to serve a few walk-in tasters on May 11th.


No need to prep food, bring in more staff, file permits...just welcome walk-ins, with a ticket they will show you on their phone.


Serve them 2-3 wines for tasting.

That's it!

You can of course offer more.


We will have a detailed program online, listing the wines to be poured and any other offer you want to extend.

Tickets go on sale April 4, $50pp

Instead of a photo contest, bring people to your property for a half-day class. You need people in the door, not just submitting photos.

"Experience" idea for wineries


PHOTOGRAPHY CLASS - Find an expert instructor or two -- Identify a dozen themes: grapes on the vine, barrels in the cellar, lab equipment, carbouys, harvest equipment, hard working staff, wine in glasses -- Bring in a couple of qualified judges. Give cash prizes to the top two or three photos- Be sure to claim the rights to use any winners' photos -- Publicize the winners -- and you will have a collection of great photos to use. Everyone wins.

It's time to get out and connect with your neighbors and peers.


Learn about the wines they produce, and the tasting experiences they offer. Share referral cards - help each other out.


Use our Wine Road Networking doc to sign up to POUR or to TASTE.


I see we currently have Pedroncelli Winery signed-up to host...

Networking - Pouring / Tasting

Thank you to our partners along the Wine Road for their financial support.

Wine Road Northern Sonoma County | Wineroad.com

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