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From the Director’s Desk for June 7, 2024



It’s time to put on your tie-dye and Birkenstocks and get ready for the Back Home Festival!  While the BHF takes place in downtown New Martinsville, it attracts visitors from all over the country and even Canada!  The Back Home Festival brings in thousands of visitors over a three-day weekend and it provides a great opportunity to boost your business sales.

If you are in downtown New Martinsville, consider staying open later on Friday and Saturday.  Create interests around your business. You can use the sidewalk in front of your store to offer sale items and specials.  You might promote your items as festival sales, festival discounts, festival packages, etc.  Be creative!  Restaurants might consider offering festival specials as well.  

You don’t have to be on Main Street in New Martinsville to benefit from these out-of-town visitors.  Consider posting to your social media pages specials that you are offering with the location of your business.  The festival attracts people willing to travel and explore!

Start planning now for this great annual event that offers a wonderful opportunity to welcome visitors and to show off our community and surrounding areas. Be a part of the fun and energy that it brings!

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