Summer News   July 2024   Vol.16 No. 2

This issue is dedicated to the

memory of our friend and colleague Alice Masotes.

Alice, we miss you!!

In this Issue

  • Remembering Alice, a note from Beth Lambert
  • Herb Day 2024 at Well Sweep Farm
  • Medicines from the Earth 2024
  • What is an Alterative? Read the Blog 
  • David Winston's Students: Where are they now? Charis Lindrooth
  • Media Update
  • Retail Store Soft Opening!
  • Sales, Deals, Rewards and More!
  • Herbal Jeopardy Contest
  • 2024 Herbal Salon Schedule
  • Herbalist Training Program Information

Our beloved National Sales Manager and friend Alice Masotes passed away on April 30. In her 25 years working with Herbalist & Alchemist, she traveled countless miles, bringing her smile and joy to many. Alice was passionate about herbs and our products. She loved people, and people loved her. I know many of you who met her over the years will share that same sense of loss of a valued friend.

David and I and all of us here at H&A could always count on her. Over the years we remember her throwing her roaring fast softball in the company parking lot, bringing her sweet dog Lulu up for a visit, contributing to our weekly marketing or management meetings or just sharing a meal on the road at the end of a long trade show or conference day. She was smart, and she was the kindest and sweetest person. We will miss her.

We’ve all re-read her “David’s Students – Where Are They Now” interview from a previous newsletter, and thought you might want to, as well. 

Read more about Alice...

Herb Day 2024 at Well Sweep Farm

In May, Herbalist & Alchemist sponsored the annual American Herbalists Guild of NJ (AHG) event at Well Sweep Farms in Port Murray, NJ. The event, which is always on the first Saturday in May, was well received with over 1,475 people attending. David Winston, Beth Lambert, Karen Tuorto, and Nicole Smith were in the H&A booth meeting hundreds of people. Many of our employees attended with their families.

David gave his “Walk on The Wild Side” lecture and herb walk twice, and his “Stories of Plants & Magic” lecture and herb walk.

Well-known herbalists gave free lectures on everything from Nature’s Wild Apothecary to Shatavari, Maca & Energetics. There were tours of the spectacular gardens, raffle drawings, vendors, food trucks and music.


H&A had a raffle for each hour of the event and a Grand Prize basket of goodies at the end of the day. Congratulations to our winners Jane L, Vidya H, Elisa B, Andrea G, Becky K and Shelbie W. It is always exciting to meet with our customers and put faces to the voices we speak with each day. The day was cool and cloudy, but we all had a wonderful time.

For more information about WellSweep Herb Farm...

Medicines from the Earth 2024 Conference

Of all the herbalist events throughout the year, Medicines from the Earth is special. David reports:

"This year’s MFTE conference was like a homecoming. Back at the long-time location of the Blue Ridge Assembly in Black Mountain, NC, close to 400 people came together to learn, celebrate plants, enjoy each other’s company, and simply have a wonderful time. I taught my usual 4-hour Field Study, as well as Medicines from the Southern Forest and Fields and It Hurts to Move, Botanical and Nutritional Treatment of Back Pain and Fibromyalgia."

"I was joined by Jill Stansbury, ND, Mary Bove, ND, Donald Lance, Doug and Todd Elliot, Lucretia Van Dyke, Kat Maier, 7Song, Marc Williams, and many other well-respected and amazing teachers. The weather was a bit iffy, but during my field study Friday from 10:00-3:00, when we stopped for lunch at 12:00 it drizzled for a half hour, then stopped in time for us the resume class outdoors. We ended at 3:00 and 15 minutes later it rained. The plant spirits were looking out for us that day!" 

Mary Lou Thackeray, H&A Sales Representative, also shared her reflections:

"Medicines from the Earth in North Carolina draws such a great group of people. It is mostly women, and a lot of people looking for the next step after a career in nursing, retail, mothering, etc. David hit it right-on when he said herbal studies or practice is something you can do in the retirement stage of your life. There were also clinical herbalists, Naturopathic doctors, acupuncturists, retailers, and students." 


"Our booth was very busy the whole time! People were particularly interested in Daily Adapt and Serenity Compound, solid extracts, bitters, and respiratory products."  

What is an Alterative? Find out in this informative Blog...

The concept and belief in the benefit of alterative substances was common in both orthodox medical practice and sectarian medicine throughout the eighteenth and nineteenth centuries.  By the 1940’s, the use of this term and the use of alterative agents had, for the most part, disappeared from orthodox medical practice, although Herbalists and Naturopathic physicians continued to use these substances as an important part of their therapeutic regimens.  

Delve deeper into Understanding Alteratives...

Browse our Library of Blog Posts 
David Winston’s Students: Where Are They Now?

Charis Lindrooth is a Chiropractic doctor and herbalist. She is the founder of BotanicWise which provides a forum where plant wisdom can be shared. She established the MidAtlantic Women's Herbal Conference. This annual event, now known as the Women's Herbal Gathering will take place in September. It is an opportunity for women who are interested in plant medicine and sustainable living.


Read about her journey...

Check out interviews with past students
Media update

In the Spring newsletter we talked about David Winston being honored by the American Herbal Council at Expo West. This Nutraceuticals World article came out after the newsletter was published, but it’s so good we wanted to share it with you.:  

Read the article...

WholeFoods magazine interviewed David for an article on Women’s health.  

Read the article...

Click Here for more H&A in the News...

Retail Store Soft Opening

We’re happy to announce the soft opening of our retail store!

401 E. Washington Ave. Washington NJ inside Warren Plaza

August 1st and 2nd

12 - 4 pm


We’ll be open Thursdays & Fridays, 12 - 4pm

(with additional hours coming in the future)

for you to “grab & go” your favorite H&A herbal supplements! 🌿⁠

Stay tuned this autumn for announcements about:

  • expanded hours
  • in-person events
  • classes with our founder & president, David Winston RH(AHG)!


LOCAL PICKUP ALSO AVAILABLE M-F 9-5
Sales, Deals & More
MONTHLY SPECIALS
WEB DEALS
My H&A Wellness Rewards
(Wholesale Accounts Not Eligible)
Find out about our popular REWARDS PROGRAM

New Rewards were recently placed on accounts.

Check your Active Promotions to see if you earned a discount!

Log in / Check Active Promos

Herbal Jeopardy Contest - Summer Edition   


Answer correctly & you will be entered into a drawing to win an H&A "Coupon" worth $50.00 towards future purchases of our quality products.  

ENTER HERE

Our Spring Contest Winner was Nicole M., but Congrats to all who answered White Pond Lily, botanical name "Nymphaea odorata"

David Winston's Herbal Salon 2024 Schedule*   


Wholesale customers: Want to deepen your herbal knowledge but don't have much time? Spend an hour a month in David Winston's Herbal Salon. 

 

An exclusive educational opportunity for Practitioners, David Winston takes on a topic and provides in-depth information on the effects of various herbs. You have the opportunity to ask questions as he teaches. 

  • Open to Herbalist & Alchemist wholesale accounts
  • Online once a month, on a Wednesday at Noon - Eastern time
  • Practitioners or health food store employees who wish to receive an invitation, contact karen@herbalist-alchemist.com


2024 schedule:

AUG 7 - Genito-urinary Health

SEP 4 - Liver Health

OCT 2 - Bone Health

NOV 6 - TBD

DEC 4 - 3rd Annual Ask the Herbalist


*Dates and Topics are subject to change 

Click here for information on David Winston's Center for Herbal Studies 2-Year Herbalist Training Program

Herbalist & Alchemist
401 E Washington Ave. Washington, NJ 07882
800-611-8235 | Fax 908-689-9020
First Herbal Supplement Company to become a Certified B Corporation

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