(SLTA)- The Latin word "Inspiro," meaning to inspire or excite, aptly describes the role of these Travel Partners who have captivated visitors and showcased the island’s allure. Tour Operators remain a crucial component of SLTA’s distribution strategy, and their efforts have been pivotal in attracting travelers to Saint Lucia.
Supported by local Destination Management Companies, the awards ceremony on August 1 recognized outstanding achievements in 12 categories. The recipients included:
• Best Tour Operator Campaign Promoting Saint Lucia (US): Delta Vacations
• Best Tour Operator Campaign Promoting Saint Lucia (Canada): WestJet Vacations
• Top Growth Producing Traditional Canadian Tour Operator: Air Canada Vacations
• Top Growth Producing OTA: Expedia
• Top Growth Producing Traditional US Tour Operator: Apple Leisure Group
• Top Revenue Contributing US Tour Operator: Classic Vacations
• Top Tour Operator with Best Use of Social Media for Saint Lucia: American Airlines Vacations
• Top Revenue Contributing Canadian Tour Operator: Air Canada Vacations
• Tour Operator with Most Growth in Revenue for Weddings and Honeymoons: Classic Vacations
• US Tour Operator with Most Growth in Room Nights for 2023: Vacation Express
• Canadian Tour Operator with Most Growth in Room Nights for 2023: Air Canada Vacations
Additionally, Janice Tricarico of Apple Leisure Group was honored as Product Manager of the Year.
These awards highlight the outstanding dedication and performance of travel partners, contributing to the continued success and global appeal of Saint Lucia as a premier travel destination.
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