Uber. Airbnb. Amazon. Apple. PayPal. All of these cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with riders, this session will discuss the "owner's manual" for creating a successful platform business. But not every company can become a platform, so much of this session will be spent on helping practitioners measure where they are in a platform ecosystem, and how they can benefit from that position - or move to a different one.

Prof. Marshall Van Alstyne, SM '91, PhD '98, Fellow, MIT IDE, Professor, BU Questrom School of Management will moderate the panel, including:

• Chris Taylor, General Manager, Boston, Uber
• Eric McCarty, Vice President, Mobile Product Marketing, Samsung Business, Samsung Electronics America
• Prof. Sanjay Sarma, VP, Open Learning, MIT
• George Collins, Chief Technology Officer, Deloitte Digital

Prof. Marshall Van Alstyne, SM '91, PhD '98	Chris Taylor	Eric McCarty	Prof. Sanjay Sarma	George Collins

The number of Internet-connected Devices (IoT) is expected to increase from about 4 billion to over 20 billion devices by 2020. This will create wonderful new capabilities, but also more cyber risks due to the increased number of attack surfaces and the growing expertise of hackers and the thriving black market for stolen data and malware. How can your organization mitigate cyber risk? How can innovative new technologies and methods help? Where should the governance of cybersecurity fit in your organization? Pres. Obama has just proposed to allocate $19B to cybersecurity in latest budget - is that enough and how can it help your organization? This panel will address the strategic, managerial, and operational issues of cybersecurity.

Prof. Stuart Madnick, SB '66, SM '69, PhD '72, Director, MIT Interdisciplinary Consortium for Improving Critical Infrastructure Cybersecurity, (IC)3 will moderate the panel, including:

• Tom Eilers, Director-Eastern Region, Government & Education Solutions, Intel Security
• Roota Almeida, Head of Information Security, Delta Dental of NJ
• Mark Morrison, Chief Information Security Officer, State Street Corporation
• Sam Phillips, VP, General Manager, CISO Samsung Business Services, Samsung Electronics

Prof. Stuart Madnick, SB '66, SM '69, PhD '72	Tom Eilers	Roota Almeida	Mark Morrison	Sam Phillips