Preparing for Open Enrollment
The 2024 Open Enrollment season is just around the corner. Investing some time and effort into planning early will provide more time to showcase benefit offerings and educate employees about their options. This can help boost retention and win more talent in today’s competitive labor market.
Here are some tips to help you get started:
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Review last year’s Open Enrollment. What worked well? What areas need improvement?
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Gather feedback from employees. This may uncover opportunities to familiarize them with key features of your plan offerings. You could also discover that enhancing your benefit options to include Vision, Dental, or Group Term and AD&D coverage would greatly boost employee satisfaction while making your company more attractive to potential new hires.
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Plan your communication strategy. The weeks leading up to Open Enrollment are an ideal time to educate employees about their benefits and options. Websites, brochures, decision-assist tools, and on-demand videos are great resources to empower employees to get the most from the Open Enrollment process.
We’re here to help! Contact your Account Service Representative (PDF) for more information about benefit features and options.
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