Dear Social Media User,
With the holidays over and the New Year ahead of us, now may be a good time to think about your 2011 super successes, and we wanted to share with you amazing results from our highly successful InfoTool Social Media Project during fourth quarter of 2010 with a national retail chain.
Working with a brand marketing consulting team at Burkhead Brand Group in Cary, North Carolina, we developed an InfoTool survey application that can measure the ROI and the success of Facebook, Twitter, LinkedIn and other social networks in maximizing revenue for your organization.
Imagine knowing how much Facebook users will spend on your brand in the next month as well as the annual revenues generated from your social media campaign. We can even drill right down to the economic value of an individual Facebook 'connection' and provide recommendation for growth profitability. The BBG team's intuition was that brand marketers need more than just another profile of their online customers and prospects.
As companies rush to get their brands in front of customers on social networking sites like Facebook, Twitter, LinkedIn, etc. they learn that social networking is about so much more than just creating a buzz. Creating pages is different from creating engagement, optimizing participation, and tracking response through to ROI. Using new social media outlets can now be a real profit center with effective market share building applications.
I have arranged with the BBG team for you to have a Free copy of BBG's White Paper, "The Top 10 Social Media Best Practices for Measurable Impact." Whether you currently have a Social Media brand strategy and consulting practice, or are helping a client plan one, this white paper will serve as a guide to success. To download your copy now click here
I'd also be happy just to chat with you and explore some of the other things we learned from this survey. Call me at 866-616-5552.
Best regards,
Stan Labovitz, CEO
Infotool, Inc.
info@infotool-online.com
www.infotool-online.com
1-866-616-5552