June 11, 2024

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NOAA Unveils New Lake Ontario National Marine Sanctuary

A note from Bob Provost: Many of our members had already heard about the efforts to create a National Marine Sanctuary (New York's first) along New York's Lake Ontario coastline at the 2023 New York State Tourism Conference in Oswego. We are delighted to share that last week the National Oceanic and Atmospheric Administration (NOAA) officially designated the Lake Ontario National Marine Sanctuary


Oswego County Administrator Phil Church graciously agreed to share these comments with NYSTIA colleagues:

"After 10 years, it's tempting to think of today as a climax, as a culminating reward, as an ending. But that’s not how we think. Now the truly rewarding effort begins as our local communities begin working in partnership with federal and state agencies to realize the sanctuary’s promise. The education and understanding, the research and collaboration, the economic opportunities, and the adventures… it all lies before us. Not the end. It’s just the beginning of the great Lake Ontario National Marine Sanctuary!"


-Phil Church, Oswego County Administrator

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In This Newsletter:

Issue Feature:

  • NOAA Unveils New Lake Ontario National Marine Sanctuary

NYSTIA News:

  • Register & Book Your Room for the 2024 NYSTIA Annual Meeting

Advocacy Matters:

  • NYSHTA's Short-Term Rental Bill Passes!
  • Support PTNY's efforts to get the Empire State Trail Detour Requirement bill passed!

Member News:

  • Erie Canalway Photo Contest - Call for Entries!
  • Lake George Region's Restaurant Week Returns in June with New Culinary Delights
  • New Member Introduction: Amizetta Haj from Forest Lawn Cemetery
  • Join the American Cup Golf Invitational 2024!
  • Free Bicentennial Banners Available
  • Have You Visited Port Byron Yet?

Upcoming Events:

  • Privacy First: What Destinations Need to Know About Changing Privacy Regulations in 2024
  • Canal NY Marketing & Business Alliance: June 2024 Membership Meeting

Featured Co-Ops:

  • Lead Generation Program the 'NYS 24/7/365 Virtual Consumer Travel Show' on TravelGuidesFree.com
  • America Journal: October 2024 New York State Travel Section for German Travelers

🗞️ NYSTIA News:

Register & Book Your Room for the 2024 NYSTIA Annual Meeting & NYS Tourism Excellence Awards

You can now register for the 2024 NYSTIA Annual Meeting & NYS Tourism Excellence Awards and book your room at the host hotel, the Holiday Inn Saratoga Springs. This premier event is your chance to gain industry insights and inspiration while networking with some of the best minds, most experienced individuals, and trendsetting thought leaders in the tourism industry!


Register & Book Your Room

⚖️ Advocacy Matters to You

All Advocacy

Bill Regulating Short-Term Rentals in New York State has Passed!

NYSHTA-led industry coalition succeeds after a multi-year effort. The bill to regulate short-term rentals in New York State has passed both houses of the legislature. The bill requires the State to create a registry and collect sales and occupancy taxes. The bill will now be sent to the Governor for approval before the end of 2024. Use the following links to access the text of the legislation: S885C / A4130C

  • Parks & Trails New York (PTNY) needs your help getting the Empire State Trail Detour Requirement Bill (A8274A) passed this session! This legislation would ensure that a safe detour route is established and posted any time there is a temporary closure of the Empire State Trail. Call and send a message to your legislators


NYSTIA is committed to bolstering your advocacy efforts with the new and improved NYSTIA Advocacy Action Center!

Member News

All News

New York State DEC Announces New 'Love Our New York Lands' Photo Contest

New York State Department of Environmental Conservation (DEC) announced the launch of the 2024 ‘Love Our New York Lands’ photo contest. The online contest will feature five monthly themes through mid-October, with the winning images receiving prizes and featured in statewide digital and print campaigns to help increase awareness of important principles and guidelines that encourage safe, accessible, respectful, and sustainable use of public lands. 


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Cooperstown Wraps-Up Pride Month in June with Fun-Fulled Block Party on Main Street

June is Pride Month in the state of New York, a celebration of LGBTQ+ self-identity, inclusivity, and equality. To celebrate, local businesses and community members have partnered with the Otsego Pride Alliance to present the first annual Cooperstown Pride Block Party. Highlighting Cooperstown's distinctiveness, this family-friendly event extends a warm invitation to the entire community and visitors alike, encouraging the promotion of equality and the celebration of diversity.


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New Member Introduction: Amizetta Haj from Forest Lawn Cemetery

Please welcome Amizetta Haj to the NYSTIA community! As the Director of Community Engagement at Forest Lawn, Amizetta focuses on the cultivation of tours and programs centered around the cemetery’s history and the legacy of its nearly 170,000 permanent residents. As one of the first deliberately designed and professionally landscaped rural cemeteries in the United States, Forest Lawn was established in 1849, and today, there are nearly 170,000 permanent residents who rest within their care...


Meet Amizetta

Join the American Cup Golf Invitational 2024!

The American Cup is an invitation-only travel industry event that brings senior-level decision-makers from selected travel sellers, airline, and media agencies around the world together with representatives from the Long Island, greater New York and industry supplier companies from throughout the US. The 9th edition of this prestigious event to the extraordinarily diverse Long Island region, host to the Ryder Cup in 2025!

The event combines destination education along with a fun, friendly, President’s Cup/Ryder Cup-style golf competition where players (and even non-players) are welcome – don’t miss it!


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Free Bicentennial Banners Available

Show your bicentennial pride in 2025 with a banner to hang at your site. Sign up now for the Erie Canalway Bicentennial Toolkit and order a free Bicentennial Banner. (Banners orders are only accessible from the toolkit.) Place your order by June 26, 2024 to receive your banner in August. We will do a second banner order in Fall 2024 but funding for free banners is limited. You may also order additional banners at cost.


View the Toolkit

Have You Visited the Old Erie Canal Heritage Park At Port Byron Yet? Here's Your Opportunity!

The Canal New York Marketing & Business Alliance June 2024 Membership Meeting is open to all! Register by June 15 and join this month's discussion on all things Canals and a delicious lunch catered by Potter's Farm to Fork.


Register Now

Upcoming Events

All Events

Privacy First: What Destinations Need to Know About Changing Privacy Regulations in 2024

June 12

Webinar | Destinations International | Register Now

Canal NY Marketing & Business Alliance June 2024 Membership Meeting

June 21

Event | Canal NY Marketing & Business Alliance | Register Now

Featured Co-Ops:

All Co-Ops

Lead Generation Program the 'NYS 24/7/365 Virtual Consumer Travel Show' on TravelGuidesFree.com

This 'always-open' digital program on TravelGuidesFree.com provides the opportunity to reach active travelers interested in visiting your destination through Travel Guide (print and/or digital) distribution! Build your marketing lists as you receive weekly lead reports with validated contact information and opt-in confirmation. This program delivers a ROI of approximately 29x your investment with 71.5% of travelers (leads) already visited or planned to visit within 90 days of requesting a guide!


NYSTIA members save up to 73% off the program!


Learn More & Sign Up

America Journal: October 2024 New York State Travel Section for German Travelers

AMERICA Journal is a German travel and lifestyle magazine focused on the United States. Established over 30 years ago, it is the #1 German travel magazine featuring US destinations. AMERICA Journal feeds the German travelers' yearning for freedom and provides the stuff of dreams – as well as specific inspiration for travel preparations. The Journal is emotional and honest, while opulently presented and edited, with articles that are committed to  the best in journalistic standards.


The October 2024 issue of America Journal will feature a 16+ page special German language travel section on New York State's vacation regions and destinations. 

Deadline to sign up is June 28, 2024.


Learn More & Sign Up!

Job Postings

All Jobs

No new job postings have been submitted this week, but be sure to view the open positions on our NYS Tourism Careers Page.

Take the Tourism Advocacy Survey | Share your DEAI Case Study

Take the New DEAI Survey | 2024 Tourism Champions Agreement |

Submit a Workshop Proposal | 2024 Travel Show Schedule

WHAT WE DO TOGETHER:

Advancing responsible, sustainable economic growth, community revitalization, small business success, job creation, quality of life and pride of place by realizing the potential of New York State's tourism industry and facilitating the success of NYSTIA members.


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