APRIL 19, 2024

HASS AVOCADO

Cinco de Mayo celebrations are just a few weeks away, and organic Hass avocado is a good bet for that perfect avocado experience. Want a hot tip? Be sure to offer breaking fruit that's ripe and ready to go. Don’t stop at the guac, consider cross merchandising with limes, cilantro, Roma tomatoes, jalapeno, jicama and mangos. Be ready to capture sales with aggressive pricing, Cinco de Mayo starts in your produce aisle. 

NW RHUBARB

Organic Northwest grown rhubarb has been beckoning eaters all season, a stand-out on shelves with vibrant red stalks. Bringing a sweet yet tangy taste to baked goods, Rhubarb is the star of tarts and takes center stage with spring pies, so be clever with berry merchandising for bakers shopping your aisles. Keep your racks at the ready and stock up for shoppers.  

NW NETTLES

Spring is prime time for nettles, and OGC is proud to partner with Jeff and Elise Higley from Oshala Farm in Southern Oregon to source these organically grown, nutrient-dense greens. Fresh nettles should be handled with care while wearing gloves, yet after a quick blanch in boiling water, this iron-rich green is perfectly ready for pizza, pesto, soups or eggs. Support these Oregon grower partners and entice eaters with this springtime special. 

Raymond Wong of OriginO: Organic Excellence in Northwest Greenhouse Farming

Raymond Wong, president of Origin Organic Farms, has guided OriginO’s growing practices since the farm’s first tomato was harvested. With a passion for organic and a rich scientific background, Raymond has accomplished picture-perfect greenhouse-grown organic tomatoes, cucumbers and peppers that are full of delicious flavor. Guiding two facilities in British Columbia, Raymond’s unique approach to organic greenhouse farming brings Northwest grown goodness from March through November. 


Quality is OriginO’s mantra, and what makes their produce shine. From crop management to packaging selection, every decision is based on bringing the highest quality product to the market. It starts with the soil and Raymond’s unique approach to greenhouse growing. Where you would typically see containers, Raymond plants in rows above ground with mounds of his proprietary compost soil blend and plant cuttings. This practice makes a difference you can see and taste with every harvest— strikingly stunning produce with deep flavors, grown from organic compost soil. 

Raymond has coupled his passion for organic with his scientific background to create a steady ecosystem in his greenhouses. Knowing certain setbacks are inevitable in organic farming, especially when it comes to insect pressure, he introduces a balanced blend of insects to keep the upper hand on known pesky pests. Staying on top of pest management while maintaining organic standards is a dance Raymond has perfected. 


Raymond and OriginO embody how a simple, harmonious blend of science and nature can yield extraordinary results. With savvy scientific practices and traditional organic farming principles, Raymond has not only succeeded in producing exceptional vegetables with complex flavors but has also set a benchmark for quality and sustainability in the organic greenhouse farming sector. Environmentally responsible shoppers crave transparency from their food sources and OriginO is a standout, offering not just food, but a vision for what the future of organic greenhouse farming can look like. 


Premium, Northwest grown, organic OriginO English cucumbers are currently available. Colorful bell peppers are a go, with promotable supplies starting soon, and expect increasing volume on vine tomatoes in May. Be sure to ask your OGC Account Representative for availability updates on exceptional OriginO produce. 

Organic, the Original Climate-Smart Ag

Call it what you want: a climate-crisis, climate change, global-warming, atmospheric variant or planetary temperature cycling, but the fact is that CO2 levels in our atmosphere are rising, we’re experiencing more frequent destructive weather events and environmental changes are making life harder on our farmers. 

 

Here at OGC we’re genuinely concerned about the impact food production has on the planet, which is why we’ve been devoted to organic agriculture since day one. We know that OGC will not be able to single-handedly save our planet, but by promoting organic, educating our communities and inspiring shoppers to purchase sustainably produced foods, we will make a real difference.  


Find out more about why Organic Is The Answer here.   

New & Exciting

Cherries

The pitted stone fruit with Pac-man fame is headed our way in only a handful of weeks. Prepare the patrons for the coming season expected to start during the first week of May! Apricots will be around that time as well.


GEM Avocado

The ubiquitous Hass has a rival. GEM is a newer cultivar that is creamy, sweet and nutty - all the things an eater wants. And it's all the things growers want too - efficient GEM trees are compact, making harvest easier and requiring less water than the Hass variety. Hitting the market just in time for Cinco de Mayo parties, expect availability late next week.  


Melons

As the sun becomes less a fair-weather friend and more a constant companion, the taste for melon season grows. Cantaloupe and Honeydew will be entertaining guests this week, and bins of full-size seedless watermelon also available with prices coming down, so make some space for the big boys. Mini watermelon will be steady after this weekend.  

NW Bunch Beets

Beets grown in our own backyard are cropping up, and limiting the distance travelled is crucial in dampening our carbon footprint. Give the future generations a nice big hug from the past and grab a few bunches of sweet, red beets.


NW Radish

Sharp and spicy, Northwest radishes are ravishing if nothing else. Support the season a bunch with red bunches that elevate salads and lift the slaw to new heights. 


NW Spring Onions

Baby onions are just starting to emerge full of optimism and sweetness. Encourage eaters to try this fresh colorful addition to salads, pasta or pizza.


Red Sunchokes

It’s not often the color red can be incorporated in the sunchoke display, but when the opportunity arrives, it’s a red-letter day! Color breaks abound with the earthy, nutty flavor of the classic root vegetable with a new paint job. 

Changing Market

Asparagus

With the advent of purple asparagus in addition to green, white bundles are starting to complete the trifecta. NW volume is coming on, get ready to promote!


Berries

Raspberries will be limited with a few alt label options trickling in. Open pint strawberries will be limited as well, and clamshells are getting steadier with only slight proration. Expect for things to improve, especially on blueberries and strawberries, over the next three weeks. Supplies are bouncing back as the California season gains speed. With pricing inching down, be on the lookout for promotions in May.


Broccoli & Cauliflower

The staples of produce departments everywhere are ticking up in price. 


Celery

Ants on a Log are back on the menu. Supply seems to be turning a corner, so perhaps this little price hike will be the last as the market stabilizes.


Cherry Tomatoes

Del Cabo is very limited on all types but Wholesum is shipping better volume of their specialty cherry types.

Grapes

Tables won't have to wait long for their associated fruit as grapes are only 2-3 weeks away.


Peppers

The bell pepper market is moving up as Mexico heads into very limited supply. Luckily Canada is coming on with good volume. 


Potatoes

The California desert is starting on new crops of Red and Yellow potatoes, with the market higher compared to the NW storage crop.


Red Onion

We'll be getting some California grown onions, expect high prices.


Row Crop

Red Butter leaf is gapping for a couple weeks, and Romaine is still very limited. Spinach price and availability is getting way better. Green onion prices are dropping, and radishes are moving to all NW.


Salads

Most types of salad clams are steady, but Butter and Romaine heart mixes will continue to be limited.

Promotable

Apples

Plenty of options in the apple category to mix and match, keeping customers on their toes and in the aisles. Among them, Autumn Glory, Envy, Honeycrisp and Cosmic Crisp round out a stellar selection. 


Beans

Give the oven some lovin’ and try shovin’ in a pan of green beans for that special visit with the cousin. Everyone has their own casserole recipe, so why not give shoppers the chance to practice on the cheap. Need a dozen?


Bunch Carrot

Springing up like spring itself, bunches of sweet, crunchy carrots are here in droves to make those color breaks in green season happen without shilling out too much green yourself. 


Citrus & Pears

While we wait for beloved summer fruit season to start...what you sellin'? Keep fruit sets strong with excitement around citrus and pears! Promotable volume on CA mandarins and several varieties of import pears keep baskets full of tasty flavors.


Cucumbers

A trinity of cuke varieties are bound for the promotional pages of your Wednesday mail. Classic slicers, petite Persians, and elongated English cucumbers, each with their own signature qualities, and all with an enticing price.  

Dried Fruit

A big push for Made In Nature dried fruit is arriving in May with a discount on packs both big and small. Ask your Account Rep about varieties and pack sizes. Prepare the endcaps and displays for a dry month. 


Mangos

It’s mango mania, and so can you! Tangy, sweet Ataulfo and Tommy Atkins mangos grown south of the border bring along the sunshiny flavor customers are pining for with the weather warming up. 


Mushrooms

While the kitchen spread may be pivoting away from hearty stews and soups, mushrooms still have plenty of application. Stir-fries, sauces, pasta – there are a variety of ways to make promotional mushrooms pop on the dish and displays. Crimini, Lion's Mane and White are available in good volumes. 


NW Rhubarb

The stalks of crimson rhubarb are quite the sight on the wet rack. Add this striking visage with promotional opportunities with fruit they pair well with, and a discounted price, you have yourself a deal brewing.  


Tomato on the Vine

Sure, they’re good in salads. They give some extra texture to sandwiches, I guess. And yeah, pasta sauce is brighter with a vine tomato base. But what about the cost?! Wait, they’re on sale? Well, what are you waiting for?

Organically Grown Co.
20078 N.E. Sandy Blvd.
Portland, OR 97230
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