Please enjoy this round-up of news, thought-starters, and recent projects from SMS!
(And, of course, let us know if our thinking inspires yours:  We'd love to help!)
Marketing
Minute

Your e-newsletter  |  Issue #1 2016
Check out the new Smith Marketing Services website!
Mobile friendly. More functionality. Easier ways to see our work. And a fast-growing library of free information you can use as a marketer... Including free SMS white papers and our MarketingMinds blog blog. It's all part of the new SMS website. Take a look and tell us what you think!

Go to onlinesms.com
New YouTube channel & trade- show videos for Railway Supply Institute!
SMS recently helped RSI step up its social presence with trade show interviews and a show highlights video for the Railway Interchange 2015 show they co-sponsored. (This is the biggest rail show in North America.) Who might we interview to help YOU get your message out? ; )

Go to RSI YouTube channel
Download our free white paper:
"A Call for A Better Call-to-Action"
Looking for ways to inspire action in your online or traditional marketing efforts? This free white paper gives you a dozen ways to do just that! 

Download "Call to Action" white paper
Birth of a super-rush ad
(PS: Don't try this at home!)

SMS was pleased to develop and slam together this rush ad for our tech client Anaren, 'teasing' a new product launch they'll be doing at the Consumer Electronics Show in January 2016. (Start to finish? About 32 hours... Which is neat, but not something we like to do often!)

Take a closer look, at our Facebook page. (Like us, too, while you're there!)
SMS welcomes John Hoeschele to our creative department
As Creative Director. Hoeschele will contribute to development of marketing and creative strategies for the company’s national and regional clients, which include New York Air Brake (a Knorr Bremse company), the Corning Museum of Glass, Rochester Gas & Electric, among others. Most recently, he headed the marketing communications function for Syracuse, NY-based Anaren, Inc., a $170 million, global leader in wireless, space, and defense technology.
 
Read complete press release
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