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SALES SWAGGER

Tool Time

MARKETING MASTERY

Email Anxiety

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SALES SWAGGER

TOOL TIME - PLEASE SHARE WITH ME

I was recently reflecting on the fact that I'm legitimately starting to feel like one of the "old" people at work (granted I work by myself in my home, so technically I am the youngest person in the office still).

In fact, last month in the MEETING PLANNER NEWSLETTER, I shared the following:

I'm going to be blatantly honest - I am finally starting to feel old when it comes to some of the new advances in technology.

Up to this point, I have either been highly active in adopting new technology, or been able to catch on faster than most with anything new that's hitting the market. I have to say, however, that all of the AI conversations are starting to overwhelm me.

ARE YOU IN THE SAME BOAT? Then let's check out this article together!

7 A.I. Tips and Techniques for Novices

https://www.meetingsnet.com/event-tech-virtual-meetings/7-ai-tips-and-techniques-novices

Being in my early 40s now, this is the first time in my career that I'm in the “middle” of knowing how to do a lot, but not knowing how to do everything that’s new. CAN YOU RELATE????

Additionally, I have the disadvantage of working from home alone (which let's be honest - rocks!!), so I no longer absorb or observe skills from co-workers that I used to really appreciate and value when I worked in an office. The things I used to know how to do with Excel were pretty exciting... spreadsheets get everyone pumped up - everyone knows that.

So, this month I'm reaching out to you! Tell me what programs or tools you've been using to make life easier... or even better.... make those sales numbers grow!

I'll start!

A year ago I started using a tool called Toggle. Heard of it? It's amazing!

It has made my time tracking for billable work so much faster than the spreadsheets I had always used before. Even though my time tracking isn't complicated, Toggle has helped me easily see that I'm hitting my daily goals in billable time AND the the time I spend organizing all the hours and projects when it comes to invoicing is essentially eliminated.

NOW IT'S YOUR TURN!!! TELL ME WHAT TOOLS HAVE BEEN WORKING FOR YOU AND I'LL SHARE THEM IN NEXT MONTH'S NEWSELTTER; PLUS I WANT TO TRY THESE RESOURCES OUT!

Email Me! Sarah Breymeier: beheard@podiatrymeetings.com

MARKETING MASTERY

EMAIL ANXIETY

I'm always relatively surprised when I find out how many companies I have known for several years do not have an email marketing program in place; especially when we serve such a unique, niche audience - DPMs.

Typing out an entire article about the ins-and-outs of getting an email marketing program started will simply take me until next month's newsletter is due.... so instead, I'll share a video that I recorded two summers ago for our 2022 PodExpo.

KEEP IN MIND THIS VIDEO WAS FOR DPMs - but the principles of how to get started and using best practices for email marketing remain the same. 

CONQUERING CONFERENCES

ONLY FIVE BOOTHS AVAILABLE FOR 9/13-14 EVENT

In just a few weeks... make a HUGE IMPACT with a HUGE PRACTICE!

Balance Health physicians are looking for resources to make them more efficient, more profitable and more innovative. This is your opportunity to make an impact with the nation's premier, comprehensive lower-extremity focused physician practice…

with 150 of Balance Health physicians and team members joining us in Chicago.

BRAND BUILDING OPPORTUNITIES

These EXCLUSIVE opportunities give your company an incredibly unique way to showcase your identity and stimulate awareness with Balance Health physicians and decision-makers. 

Lanyards: Ensure your company name is continuously visible throughout the conference and snatch up our most popular sponsorship add-on with branded lanyards.

Swag Bag: Attendees will thank you for providing a useful registration bag for all their conference materials; your company name and logo will have constant visibility with this sponsorship staple.

Program Ads: Keep your brand top of mind throughout the event with strategically placed ads in high-impression valued locations of the Balance Health 2024 Retreat Program.

Pre-Conference Emails: Give yourself a head start in the sales process before the Retreat with pre-conference emails to showcase your products, services and any special discounts or offers you plan to provide on site/

Refresh / Recharge Host: Break refreshments placed next to your booth to increase foot traffic and opportunities for quality interactions. 

Welcome Party Coffee Sleeves & Napkins: Make a splash on night 1 of the 2024 Retreat with branded coffee sleeves & beverage napkins.

Floor Graphics: Stand out the entire time DPMs are roaming the exhibit hall with custom floor graphics leading from the lecture hall to your booth.

Room Keys: Put your company name in the back pocket and/or wallets of all attendees staying overnight.