All BCHA members are eligible for a complimentary recruiting consultation with Alison. During your one-on-one session, Alison will review your workforce needs and discuss options available to support your hiring efforts. 

Should you be struggling with where to start or simply want to learn more about this complex space, book your session with Alison today. Contact | alison@bcha.com.

Tomorrow, Ginger Brunner, Senior HR Specialist with go2HR will join us for our latest Virtual Event: Building Positive Workplace Cultures.

During this session, we will share insights and practical resources to help employers understand what workplace culture means and what they can do to foster a positive working environment that will support with overall recruitment and retention.

The BC Effect is a comprehensive $6.7M global marketing campaign designed to drive emotional urgency and encourage travel to BC in 2022 and into 2023 from key international and domestic long-haul markets. The campaign inspires global audiences to tap into something bigger, awaken a deeper connection, gain a different perspective, and find themselves–in every sense of the word–all within British Columbia. 

The 2022 Federal Budget titled “A Plan to Grow our Economy and Make Life More Affordable.” was released last week. Please see below for topline highlights along with a complete analysis.

Did you know today is Equal Pay Day in Canada?

WORTH Association has detailed 'Four Steps Companies Can Take To Close The Gender Pay Gap'. Connect with the WORTH team here.

Tourism HR Canada’s student work placement program, Propel, has been extended for an additional two years. Propel connects post-secondary students with meaningful, paid work-integrated learning placements and provided tourism and hospitality employers with wage subsidies to support these placements.

The temporary expanded service area (TESA) authorizations were extended until March 31, 2023 in an announcement today by the Honorable Mike Farnworth, Minister of Public Safety and Solicitor General.

The extension was brought in so local governments have the additional time they were seeking to update their patio policies and for licensees to apply to make their new patio areas permanent. The timing of the announcement also avoids businesses having disrupt their patio service during the busy summer months.

In order to make a current TESA permanent businesses need to apply through the Liquor and Cannabis Licensing Portal for permanent structural change and they must meet all local bylaws and requirements.

INDUSTRY TRENDS

This month, Coast Hotels Limited welcomes Brigitte Diem-Guy, the hotel chains new Vice President, Revenue Strategies and Communication.

 

In her new role, Brigitte will lead Coast Hotels’ Marketing, Communications, Revenue Performance and Sales operations, a new position representing the consolidation of these disciplines into one tightly knit department. This consolidation will allow Mark Hope, Vice President, Development, to lead the exponential growth strategy and advance distribution for Coast Hotels in major gateway cities throughout North America.

 

Known as an accomplished senior revenue generation leader and advisory board member, Brigitte brings over 28 years of global marketing, communications, sales and brand positioning strategy to her role at Coast Hotels. Her proven success record spanning a broad cross-section of industries from destination marketing, travel and tourism, software and hospitality, includes the role as VP Sales, Marketing & Communication for SilverBirch Hotels & Resorts from 2011 to 2017.

Last month, the City of Penticton officially green-lit Mundi Construction’s latest development located in Penticton. The development will include a new 105-room hotel under the Four Points by Sheraton trade name, which will also include a 100-seat restaurant. The development permit for the project was approved based on the city’s interest in a “high-quality hotel which will transform the city and generate new opportunities.”

Join Beth Potter, President and CEO of TIAC, this Tuesday April 12, 2022

(2-3 pm EST) for an exclusive TIAC Member Talk focused on what the new budget will mean for you and your business.

Register HERE using Coupon Code: DBC3034

Tourism stakeholders in the Vancouver Island region are invited to attend the in-person return of the annual Vancouver Island Tourism Conference, powered by Tourism Vancouver Island. It will be held April 12-14, 2022 in Victoria, B.C. at the Delta Hotels Victoria Ocean Pointe Resort. This year’s conference will focus on Mindful Travel: The health of our environment; The health of our industry; The health of our people. The early bird rate is $375 until February 11th (Regular rate is $475 until March 28th). Learn more and register here.

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