July 7, 2021
Instagram Adds Group Fundraisers, Facilitating New Awareness Opportunities
by Andrew Hutchinson, content and social media manager, SocialMediaToday

Instagram has added the capacity to run group fundraisers on the platform, which will enable users to boost awareness of causes by having several people partner on a single fundraising promotion within the app.

As explained by Instagram:

"Offline fundraising is often a group activity, from things like walk-a-thons, to bake sales, to concerts, and we wanted to bring that same sense of community to Instagram fundraisers so people can activate together around a single cause. 100% of the funds go directly to the nonprofit you’re raising money for, too."

As you can see in the example, now, when you set-up a fundraiser on IG, you'll also be able to invite others to join the initiative, which will expand your reach potential by having more people promote the effort, while also, as Instagram notes, facilitating new forms of fundraising initiatives.

Instagram has been working to add more tools to help people raise funds on the platform, in light of the COVID-19 pandemic. The platform added personal fundraisers last July, then followed that up with Instagram Live fundraisers in August. Instagram also added the capacity for users to create and share nonprofit fundraisers directly within their IG feed last November.

And those efforts have facilitated new opportunities, with Facebook reporting that over $5 billion has been raised, in total, through its various tools on both its main platform and on Instagram.

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Is your staff receiving our weekly Not-for-profit News? Now, more than ever, it’s critical to stay on top of the latest in nonprofit local happenings, professional development opportunities, volunteer recruitment, and HR, fundraising and tech trends. We have it here — all in one publication. Make sure you and your team members subscribe!
Donation: Brother intelliFAX-2840 fax machine that still works. Pick up near 106th and Pennsylvania Parkway. Contact Carla carla@paganelligroup.com or 317-550-1855
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Value for money: How the ROI methodology shows the value for money for all types of projects and programs webinar on July 16 at 10 a.m. This session will describe how the ROI Methodology works to demonstrate the value it brings to all types of evaluation situations. Presented by Indiana Evaluation Association. Cost: Free for IEA members/$20 nonmembers. Register

Beginner's guide to grant writing session on July 21 and Aug. 25, from 9 a.m.-4:30 p.m., at Purdue Extension Marion County, Discovery Hall, 1202 E. 38th St. Specifically designed for beginner and intermediate writers, this session will give participants the skills and resources needed to develop a full proposal. Cost: $195. Presented by Purdue University. Register

NFP tax & accounting lightning rounds – 990s, ERC, QBO for NFPs webinar on Aug. 4 at 1 p.m. Join a nonprofit tax leader, a QuickBooks professional and a CPA as they break down some of the most common accounting and tax issues nonprofits face. Participants will be able to ask questions during this interactive session. Cost: Free. Register

Nonprofits: Creative special events with a virtual twist recorded webinar. How to make event enticing and effective. Presented by VonLehman CPA & Advisors. Cost: Free. Watch
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Our sponsor marketplace serves to further connect our readers with our advertisers who are focused on serving nonprofits. To learn about each sponsor's nonprofit services, click on its logo.

Space available for nonprofit in Fountain Square area

Rental spaces available for nonprofits in newly renovated 6,200-square-foot building at 2119 Prospect St. Available as a single space or two spaces with designated entrance and bathrooms, HVAC and common areas, with parking in an adjacent lot. Buildout to suit. Contact Harold Miller, 317-753-2034.
Office Space in Children’s Bureau, Near Northside of Indianapolis

More than 3,000 square feet of unfinished rental space available for a nonprofit. Build-out allowance based on lease terms. Rent includes utilities, cleaning, maintenance, building security, parking and access to common areas (including restroom, kitchen, and conference space). Less than ½ mile from several bus stops. Contact Lewis Rhone at (317) 264-2700.
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