Soho Rep Adds Board Members

GHP Partners with Soho Rep to Recruit Board Members
Greenwich Harbor Partners was retained to partner with Soho Rep to expand its Board of Directors. New members identified and recruited by GHP include Aretha Marshall, President and CEO of Lincoln Drive and former Senior Vice President, Casting/Talent Development and Executive Producer for NBC Universal, Sidney Madison Prescott, Global Head of Intelligent Automation for Spotify, and Anne O’Grady, former Executive Vice President, Marketing for CBS.
Aretha Marshall is the President and CEO of Lincoln Drive Inc., a boutique production company specializing in unique content development across multi-platforms. Prior to her current role, she was Senior Vice President, Casting/Talent Development and Executive Producer for NBC Universal, and Vice President and Senior Executive Producer at Peacock Productions. She was the Emmy Award winning Managing Editor of Dateline NBC. Ms. Marshall holds a bachelor's degree in psychology from Harvard University.
Sidney Madison Prescott is the Global Head of Intelligent Automation for Spotify, where she leads the global strategic vision and execution of Robotic Process Automation (RPA), Machine Learning (ML), Optical Character Recognition (OCR), Natural Language Processing (NLP) & Artificial Intelligence (AI) digital transformation efforts. Ms. Prescott has previously been a senior executive in automation at both E*Trade and BNY Mellon. She holds an MBA from Brenau University, a BA in philosophy from Georgia State University, and is currently pursuing a Master of Science in Legal Studies at Cornell Law School.
Anne O’Grady served over 30 years at CBS, culminating in the role of Executive Vice President, Marketing where she has been responsible for launching and promoting some of the world’s best know television programs. Anne’s areas of expertise include experiential marketing, brand strategy, consumer products, special events, multi-platform marketing and creative design. Throughout her career Anne has been a champion of new concepts and techniques in marketing including many innovative, award-winning promotions. Ms. O'Grady holds an MBA and a Bachelor of Business Administration in Marketing from Pace University.

Soho Rep provides radical theater makers with productions of the highest caliber and tailor-made development at key junctures in their artistic practice. We elevate artists as thought leaders and citizens who change the field and society. Artistic autonomy is paramount at Soho Rep—we encourage an unmediated connection between artists and audiences to create a springboard for transformation and rich civic life beyond the walls of our small theater. We re-center the narratives of people who are underrepresented in our field. We interrogate the history and form of Theater and ask why and for whom Theater exists. We prioritize open access to our work. We keep tickets affordable, build two-way coalitions and partnerships across the City, and continually invite new audiences to our shows. The sustainability of Soho Rep is directly tied to the individuals at the heart of our theater. We provide holistic support and fair pay. We are clear-sighted about our organizational capacity, which generates a more reasonable workload for all. We make ambitious and destabilizing theater, which demands even greater diligence to create a nurturing and supportive environment.
Carrie Pryor
Founder & Managing Partner
Carrie Pryor founded Greenwich Harbor Partners in 2010 to pursue senior executive and board member recruiting in media, technology, and business services. She has completed over 500 senior executive and board searches for CEO and c-suite executives.

Prior to Greenwich Harbor Partners, Carrie was a senior Managing Director with Korn Ferry and Spencer Stewart. She has an MBA from the University of California, Berkeley and a BA in Chinese Studies from the University of Michigan
Ted Pryor
Managing Director
Ted Pryor joined Greenwich Harbor Partners in 2011 and has completed over 130 senior executive and board member searches. Since joining GHP, he has concentrated in CFO, CMO, CDO, CTO and board searches.

Prior to Greenwich Harbor Partners, he was CEO of LifeOptions, a specialty financial services business. Previously he had been a senior banker with GE Capital in transportation, Prudential Securities and Bank of America. He has an MBA from Columbia University and a BA in Economics from the University of California, Santa Cruz
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