Exchange Resource Group

What will 2024 hold for Real Estate?

A month into 2024, stakeholders across the real estate market find themselves navigating an ever-changing terrain, marked by both opportunities and challenges. From shifting demographic trends to evolving consumer preferences, and from the impact of global events to the intricacies of local housing markets, understanding the complexities of the real estate market is paramount for investors, buyers, sellers, and industry professionals alike.

The rise in mortgage rates impacted various aspects of the housing market. While the affordability of homes declined for some buyers due to higher monthly mortgage payments, the pace of home price appreciation moderated in response to the higher borrowing costs. This adjustment in the housing market dynamics resulted in a more balanced environment, with buyers facing less competition and sellers adjusting their expectations. The status of US mortgage rates in 2024 reflected a shift towards a more normalized interest rate environment, presenting both challenges and opportunities for prospective home buyers and homeowners alike.

While the market is expected to continue its growth trajectory, albeit at a more moderate pace compared to recent years, several key trends are anticipated to influence its direction. With interest rates on the rise, the housing market may experience a slowdown in demand as higher borrowing costs reduce affordability for some buyers. However, the impact of rising rates could be partially offset by robust economic fundamentals, such as strong job growth and wage increases, which support household formation and purchasing power.

Demographic trends, particularly the aging population and millennials entering their prime home buying years, are expected to continue driving housing demand, particularly in suburban and exurban areas offering affordability and amenities. Additionally, the supply side of the market remains a critical factor in shaping its trajectory. While new construction activity has been increasing in response to demand, persistent challenges such as labor shortages, supply chain disruptions, and regulatory hurdles may limit the pace of new home completions. As a result, inventory shortages could persist in certain markets, putting upward pressure on home prices and leading to continued competition among buyers.

One area of real estate that we could see suffer in 2024 is Commercial real estate. Commercial real estate faces a plethora of challenges, stemming from a combination of economic, technological, and societal shifts. One prominent challenge is the evolving landscape of remote work, which has altered the traditional office space paradigm. As businesses reassess their spatial needs and embrace flexible work arrangements, demand for office space may fluctuate, leading to potential oversupply or under utilization of commercial properties. Additionally, the rapid pace of technological advancements continues to disrupt traditional brick-and-mortar retail, posing challenges for retail landlords as they navigate the rise of e-commerce and shifting consumer preferences. The affect of rising interest rates and these factors will all come to a head soon as nearly $270 billion in commercial real estate loans are maturing this year. With a low demand for commercial real estate space, and maturing loans, we can expect to see a lot of distressed commercial real estate assets, especially outdated and poorly located assets.

While the real estate market in 2024 is poised for continued growth, stakeholders must navigate evolving economic conditions, interest rate movements, and supply-demand dynamics to capitalize on opportunities and mitigate risks. As real estate prices remain strong, 1031 Exchanges are a primary driver of economic growth. Investors are able to capitalize on the changes in the market to sell highly appreciated assets and reinvest in areas with significant growth opportunities without paying taxes on the gain. Investors nationwide are utilizing 1031 Exchanges to continue to expand their real estate portfolios in the midst of unpredictable market conditions.

The projections for the real estate market in 2024 reflect a landscape marked by both challenges and opportunities. While factors such as rising interest rates, evolving demographic trends, and technological advancements present hurdles for investors and stakeholders, they also pave the way for innovation and adaptation. By embracing data-driven insights, leveraging technology, and staying attuned to shifting market dynamics, individuals and organizations within the real estate sector can position themselves to capitalize on emerging opportunities.

Want more information?

Contact us here

Download ERG's Brochure

Have you completed a 1031 Exchange with ERG? Leave us a google review of your experience and we will send you a Starbucks gift card to show our appreciation.

Leave a Review

Upcoming Classes and Events

1031 Exchange Basics for Real Estate Professionals - Hosted by ERG


February 20, 2024




10:00am – 11:00am (MST)


Caleb Ernst - 209-402-5053

Berkshire Hathaway HomeServices - Michigan and Northern Indiana

All In Event


February 28, 2024


Detroit, Michigan - Invite Only


All day


Private Event with BHHS - MI/IN

Basics of the 1031 Exchange

- 1 Hr CE


February 22, 2024


Ranger Land and Minerals 12222 Merit Drive Dallas, TX 75251 (2nd Floor Conference Room)


11:30am – 12:30am (CST)


Rachel Jones and Lu Ann Blough,

1031 Exchange Advanced Topics - 2 Hr CE, hosted by Citywide Home Loans


March 6, 2024


Brokers Guild Real Estate, 4601 DTC Blvd # 300, Denver, CO 80237, Live only


10:00am – 12:00pm (MST)


Jonathan Edwards, (720) 574-1799

Client Testimonials

We successfully closed the escrow this afternoon and I want to take this moment to express my deepest appreciation to you! You helped me so much throughout the entire process and I want to thank you for your excellent service! I truly appreciate it!

I want you to help me when I do 1031 Exchange in the future and I will recommend you to anyone who needs to do the 1031 Exchange.

Thank you!

-- Jun

ERG did an outstanding job. Just wanted to say thank you and how much I appreciate ERG and working with Caleb. Drew and Caleb have been top notch in communication, explaining things, and knowledge through this whole process with selling in CO and the NC purchase. Thank you!!

-- Kent

I have worked in the real estate industry for over 20 years. I have sold and purchased many properties, and currently own and rent several properties. I can tell you that ERG knows all of the ins and outs of the real estate business, not just 1031 exchanges. They can see issues that will arise before they actually do, and will tell you where there may be challenges three steps down the road, not just the challenges of the immediate transaction.

I have had my own small business for over 15 years. So, I prefer use other small businesses because I want to be able to talk to the person who actually owns the business I work with. If you call a big outfit, you are just going to get the call center and it is hard to actually speak to anyone high enough up the corporate ladder to make a decision. That is not the case with ERG. You will talk, right away, to experienced people who can make decisions and get things done. And, it is quite easy to talk to the actual owner if needed.

I highly recommend ERG and will definitely be using them on all my 1031 Exchanges as they make the process so simple yet are very thorough.

-- Adam

Meet the Team
Facebook  Instagram  LinkedIn  Email  Web