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June 2013 
Welcome to the latest news from the Environics Institute.

In the News

Fire and Ice Revisited: Institute co-hosts public event on changing American and Canadian social values


In 2003, Michael Adams published his Canadian bestseller, Fire and Ice, which exploded the myth that Canadians were becoming like Americans. Despite advancing economic integration and the globalization of American culture, Michael used comprehensive social values research to demonstrate how citizens in the two countries increasingly see the world through different moral and motivational prisms. 


Now a decade later, how are social values evolving in a time with Democrat Barack Obama occupying the White House, and Conservative Stephen Harper firmly ensconced at Sussex Drive?  On June 17th, the Institute co-hosted a public event with the Munk School of Global Affairs, at which Michael and leading US pollster Celinda Lake presented the latest research revealing surprising shifts that help explain recent social and political events, and provide valuable insight into what we can expect in the future.


Click Here to watch a video recording of the event.

University of Winnipeg is now the permanent host for the Urban Aboriginal Peoples Study


In 2010, the Environics Institute released the Urban Aboriginal Peoples Study (UAPS), a landmark national study focusing on Aboriginal Peoples living in Canada's major urban centres. An important longterm objective of the UAPS is to ensure the research is widely accessible to the Aboriginal community, academic researchers, students, and decision-makers in all sectors and across the country.  


With this in mind, the Institute signed an agreement with the University of Winnipeg to be the permanent host of this important research study. Starting July 1, 2013, the University assumes full management of the research documentation in perpetuity, including the study website.


For more information, visit the web site

Current Projects

Black Experience Project completes community engagement phase with meeting of Trailblazers


The Environics Institute, in partnership with Ryerson University's Diversity Institute, United Way Toronto, the YMCA of Greater Toronto and the Atkinson Charitable Foundation, is undertaking a ground-breaking research study focusing on the Black community in the Greater Toronto Area (GTA).


Phase One of the project involved extensive engagement with the Black community across the GTA, to ensure the research focuses on the issues and questions of greatest relevance to the community, and will contribute to strengthening its capacity. 


Last fall, the engagement process kicked off with a meeting with 35 leading community Trailblazers, followed by 19 interactive group sessions across the GTA with individuals from many parts of the region's Black community, including youth. This effort was organized largely through volunteers, and with the critical support of the project's Collaborating Partners, which include the United Black Students Conference, the Peel Social Planning Council, Redemption Reeintegration Services, TAIBU Community Health Centre and Toronto Police Services. The process concluded on June 18, with a second meeting of Trailblazers to present and discuss the results of the community engagement. A final report will be available in July, and the project will then move to Phase 2 (Research design and implementation) in the fall.


For more information about the Black Experience Project, contact Keith Neuman.

Institute once again partnering with the Trudeau Foundation for its annual conference survey


For the second consecutive year, the Institute will be collaborating with The Pierre Elliott Trudeau Foundation to conduct a national public opinion survey in conjunction with its annual policy conference. The conference takes place in Montreal on November 21-23, 2013.


This year the Trudeau Foundation is celebrating its 10th anniversary, and the conference will address the Foundation's four themes:  Human rights and dignity, Canada in the world, people and their natural environment, and responsible citizenship. The survey will address these four themes, asking questions not normally asked to provide fresh insights into Canadian public opinion, priorities and values. This year the survey sponsors include McGill University, Universit´┐Ż de Montr´┐Żal, Concordia University, and UQAM.


Click here to see last year's Trudeau Foundation survey on "Defining the Public Good." 

In The Works

Environics Institute partners with the Tessellate Institute to launch 2013 Survey of Muslims in Canada


The Environics Institute is pleased to announce a new partnership with the Tessellate Institute, to jointly launch a new national public opinion survey of Muslims in Canada. This new research - scheduled to launch in Fall 2013 - will provide a long-overdue update of the first-ever national survey of Muslims in Canada which was conducted by the Environics Institute in 2006.


The two Institutes are now seeking sponsors to help support the launch of this important initiative. Current sponsors include InterPares, the Inspirit Foundation, Ansar Housing, and Samira Kanji.

New national public opinion survey on Canada's Aboriginal Peoples


Aboriginal issues are once again heating up across Canada and the predominant media narrative is one of growing conflict between the aspirations of Aboriginal Peoples and the rest of Canadians. But is this really the case? Given the current political climate and potential for escalating conflict, it is essential to take a proper reading of Canadian public opinion to clarify through credible empirical evidence where the general public stands on Aboriginal issues, to inform the media, decision-makers, opinion leaders and others in both the Aboriginal and non-Aboriginal communities.


The Environics Institute, in partnership with The Circle on Philanthropy and Aboriginal Peoples in Canada is now seeking sponsors to support this important research. 


For more information, contact Keith Neuman.

At The Institute

Michael Adams presents to WorldVision North America


On June 3rd, Environics Institute Founder and President Michael Adams gave an invited address to the 2013 North American Regional Forum of World Vision International, one of the world's largest relief, development and advocacy organizations. This forum, which meets every three years, brought together the organization's country Boards of Directors for Canada, the USA and Mexico, to meet and discuss issues of strategic importance at a regional level. 


Michael presented the latest research on changing social values in the USA and Canada, along with selected findings from the 2012 AmericasBarometer survey covering 26 countries in the western

hemisphere (Environics participated as the Canadian partner on this research).   

Keith Neuman named to Dean's Advisory Council, Ryerson's Chang School of Continuing Studies


The Institute's Executive Director, Dr. Keith Neuman, has recently been

appointed to the Dean's Advisory Council of the G. Raymond Chang School of Continuing Education at Ryerson University. This Council has been created to provide the Dean with high-level advice and counsel pertaining to the strategic direction and opportunities of the School.  Marie Bountrogianni is currently serving as interim Dean, replacing Gervan Fearon who was recently appointed Vice President (Academic and Provost) at Brandon University (Brandon, MB).


Other members of the Advisory Council include JoAnne Doyle (Senior VP Community Impact, United Way Toronto), Frank Walwyn (Partner, WeirFoulds LLP), Howard Shearer (President and CEO, Hitachi Canada), and Raymond Chan (Chancellor Emeritus, Ryerson University).

The Institute is now on Twitter!


The Environics Institute is now on Twitter.  In addition to providing updates on Institute activities, our tweets keep followers up to date with the latest public opinion and social research from across Canada and around the world; most of which is never covered by traditional media. Follow us @Environics_Inst.

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