In This Issue

  Dear Eliancer
,
 
We are constantly working to make Eliances even more valuable for its members.  This is our latest creation, the Eliances Explorer, a monthly newsletter designed to provide you with helpful ideas and information, introduce you to other members, and enhance the spirit of community which makes Eliances so special. 
I hope you enjoy the Explorer.
-David
P.S. If you'd like your event, book, award or advice in the Explorer, see "Member Events" below.  
 
 
 
  
     ELIANCES EVENTS

1.  Eliances GRANDtable    Sept 26, 2017 
Hundreds of Eliancers plus VIP guests who are flying in! Don't miss this opportunity to connect with people who could change your business or even change your life! Register Now

2.  College Shout Out!  Oct. 8, 2017
Concert:  Are students your target market? Then take advantage of this free opportunity to reach them in our Eliances booth. Contact  media@eliances.com

3.   Arizona Real Estate Hurricane Relief Drive.  October 27, 2017. Sponsored by Eliances.  At BLK Live.  A great cause and a lot of fun!   Food, friends, raffles, and more. Private invites going out soon. 

MEMBER EVENTS

Mike Hayashi (AKA 'Yoda'),  full 3 hour workshop for  FREE on Tuesday Sept 26, 5p- 8pm, at Ancala Country Club in Scottsdale (11700 E. Via Linda).  Contact Mike Hayashi.

Meet the Firm Night,  Monday September 25th, 5:30p -  pm at 
Grand Canyon University.   Free. Looking for interns or new hires in Accounting, Finance, Human Resources, and Marketing? Contact David Blackledge, Blackledge@eliances.com

GrayShitz 3G Workshop Friday, Sept. 29, 8 am - 12. Designed to help you to make sure you are saying what your customers need to hear!  Through interactive exercises and best practice discussions, you'll walk away with the knowledge of how to say what you want to say, how to be heard and . . . Read More

TradeSource  (Eliances Strategic partner) is offering Eliances members an 85% discount on membership.   You'll be amazed at all the goods and services you can trade for!  602-996-1557 or visit www.tradesource.net.

Derail Diabetes (member Kim Minert) and  Next World Media  (member Dan Watts) will sponsor a workshop ,   Unleashing the Power of Story to Connect with Your Audience, Generate More Business and Build Your Brand!   8:30 am - 11:30 am, September 27, 2017 at Lincoln Heights Church: Eliances members  50% off! 
For more information: call 602-527-2341 or email  Contact Kim Minert

Cup-of-Protein CEO and member Toby Sanchez has been providing delicious, protein-infused COFFEE at Roundtables.  Now get your own stash at www.cupoprotein.com . "The Coffee you Desire, the Protein you Require!"  A two-fer!
 
> Do you have a workshop, webinar, speech, etc. coming up?  Let us publicize it here!  Send to witt@marketingpsychology.com.  Subject: Newsletter
 
> Want to promote your event with other Eliances' members?  You can in just a few easy steps.  Click here to learn how!

LEARNING FROM EACH OTHER
5C Method of Opportunity Analysis

Deciding on what opportunities to discard, park for later, and which to bring to life can be a challenge. Having a consistent process to evaluate these "bright & shiny" opportunities is essential for sustainable growth and follow-through on core activities. . .   read more 

Play to Live


The trick to never failing is to  forgo winning!    What if winning was no longer limited to a gold medal or a trophy or a certificate?   In fact, consider this:

What if you used NEW values? read more

Words to Live By
"Integrity doesn't cost a thing, but a lack of it can cost you everything!"
        Dan Persigehl, DP Media, Eliances member

MEMBER PROFILES
Chris Loeffler

Eliances member Ch ris Loeffler was selected as a member of the illustrious "40 Under 40 business leaders 2017" c adre  by the PBJ.  Chris is a co-founder of Caliber: the Wealth Development Company, one of Eliances' oldest sponsors. 

Chris comes from a military family and dreamed of being a Tom Cruise Top Gun fighter pilot.  He loves cooking and was inspired by a quote from Bill Gates. 
See our full Q&A interview here. 
Olenka Cullinan 

Eliances member O lenka Cullinan recently received the prestigious honor of being named one of the PBJ's  "40 Under 40" business leaders for 2017 which recognizes particular achievement by younger Valley business executives.

Olenka is originally from Russia, is the risk-taking daughter of an entrepreneur mom, found her niche in teaching and inspiring young people, and almost starved building her Rising Tycoons business.  See our full Q&A interview here.
ELIANCES NEWS
 
MIM's Gift to Eliances
 
The famed Musical Instrument Museum in north Phoenix has given Eliances these museum-quality instruments. 

The larger one  (6" diameter) is called an Shekere -- a Nigerian gourd shaker -- covered with a beaded-string net. It is made from the thickest gourds, selected for extra durability and ease of playing
Shekeres may be played in many ways: by shaking, twisting, tapping, pulling on the netting, etc. Each one has a unique sound, size and shape. 
Read more here.
IDEAS YOU CAN USE
Secret Lessons
from Children

David Cogan's two children have been an inspiration for Eliancers for years.  Each week David passes along some of their wisdom. 

In this space you'll see the best of their advice!  Click here to see this month's good advice. 

Explorers Expound:
What is the Future of Twitter for Businesses?  
 
The social media giant Twitter has grown despite criticism of its limitations -- 140 characters/message.  But will it remain part of the business marketing strategy?  Will it even be around in two years, or less?
Read what four marketing pros say   HERE.
 
      ASK ELLIE E.

Each month we'll be asking famed reclusive soothsayer Ellie E to provide insight into a nagging business question.  This issue -- why clients say "I love it" then don't!     Read what Ellie has to say . . .  
  
Public Relations Tips You Can Use

PR may be one of the most misunderstood parts of marketing, and the most challenging for many.  Read what PR expert Teresa Schuelke has to say about creating successful PR . . .

1.  Have an online presence. You are not real unless we can Google you. A website is best, but a Facebook page is minimal effort. Most people, especially reporters, go online to check someone out. They look for reviews or information about you through a website or social media page. They want to learn about you before they commit to doing business with you or doing a story on your business.
 
2.   Include a phone number and/or a chat box on your online page. We live in a world of instant gratification. Customers want information now, not later when . . . READ MORE

  Wisdom Inside Humor

"You hear about how many fourth-quarter comebacks that a guy has,
I think it means a guy screwed up in the first three-quarters."  

  •          --Peyton Manning, record-breaking NFL quarterback
 
  
    September's Snack Tip  

Social Media: 
How to add to your database, increase your reach, and raise the awareness others have of you - in 4 easy steps!  
   Quick Read Here
DEAL HOUR OPPORTUNITY
 
Promote Your Business at DealHour!
 
Imagine having your business highlighted in front of an elite group of high-powered entrepreneurs at a BLK Live private happy hour. This will help you -- just check out the excitement of the last Eliances' Deal Hour http://www.eliances.org/Deal-Hour/
 
To learn more, contact the Experiencers Committee TODAY at Contact Experiencers Committee. And add your name to the growing list of happy  Deal Hour Sponsors.

Newsletter Contributors:
Isabel Banerjee, Lou Boudreau, David Cogan, Kara Hermes, Mary Beth Huffman, Gene Kernan, Kim Minert, Dan Persigehl, Teresa Schuelke, Jackie Ulmer, Gary Witt