ClassE is where we grow entrepreneurs and nurture success. Read about what we have been learning.

The students have sold their sippers and are now working diligently on their individual businesses. We continue to add pieces to our business plan.

Monday, Feb. 27th - Mason McGahey will lead Joe Girard's How to Sell Anything to Anybody and makeup book discussion.

Tuesday, Feb. 28th  - Marketing Plan Reviews, Individual Business Updates

Wednesday, March 1st - Tour of Vitality Skincare
with Tina Prior and Susan Hanfland (Wear cloths to do yoga)

Thursday, March 2nd -  Workday at Lake Land Computer Lab
101 LRC in the Library, Lake Land College, Mattoon

Friday, March 3rd - Book Discussions - Julia will lead Daniel Pink's Drive, Emma Boyer will discuss Walter Isaacson's Steve Jobs and Ridge will discuss Dave Ramsey's, The Total Money Makeover

Location: Lifespan Center (unless noted below), 11021 E. Cty. Rd. 800 N. Charleston (Loxa Rd just northeast of SBLHS).  Class is open and everyone is welcome. 


Appraising Property

Dan Corrie, owner of Corrie Appraisals, defined what an appraisal was and the three ways to value a property. He discussed how location and other factors come into play to make these decisions. 

We also discussed the rental prices in the different parts of town and ways businesses stay flexible when the demand fluctuates. 
Pricing for Value

Christopher Swing, CFO of Vantage Outsourcing, discussed the difference between pricing a commodity product versus a brand product. He also suggested that price needs to be consistent with the perceived value. The students did an M&M simulation that created a product specific to a target market. He also discussed the students' individual business prices.
Leading with the Heart

Kevin Dowd led the book discussion on Leading With the Heart about Duke's Coach K. This book discussed how to build your team and learn more from your losses that your win. Great lessons for both business and sports!
Checking Supplies

Thanks to a grant from the Charleston Charitable Foundation, we have received drapes to be used at the trade show each year. The students learned to check all the boxes and make sure all of the product was delivered and in good shape.
Learning about Business Titans

After our work was completed, we continued to watch The Men Who Built America series. It discusses entrepreneurial history but also highlights ethical decisions made and how legislation has been passed to break up monopolies.
We are so thankful for the generosity of the Coles County businesses that sponsor ClassE. For a complete listing and more information about these businesses, please click below.  We also appreciate the that the Lifespan Center serves as our home base throughout the year. We hope you support them as they support us!


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Investors 
ClassE | 217-549-2564 | jeanne@dauconsultingservices.com | www.keepitclasse.org
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