Your copy should address 3 key questions: Who am I writing for (audience)? Why should they care (benefit)? What do I want them to do (call-to-action)?
Create a great offer by adding words like "free," "personalized," "complimentary," or "customized." A sense of urgency often helps readers take action, so consider inserting phrases like "for a limited time only" or "only 7 remaining!"Express Pro Training – June’s Topic @ 12
Evan Young of Express Pro Training was the guest speaker at the Chamber’s June Topic @ 12 sharing opportunities for leadership training through their company. Lunch and program was hosted by Express Pro Training of Tyler and recently joined the Chamber. For additional information, contact Express Pro Training at 903.539.7348.
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