BARCODE BUCK$ IS A PREFERRED VEHICLE FOR SOCAP MEMBERS


SOCAP supports an integrated approach to consumer engagement, with the mission of delivering relevant and timely content to its membership designed to strengthen customer relations. SOCAP currently has an active roster numbering scores of prominent companies, such as CPG giants General Mills, Coca-Cola, Conagra, Tyson, and Colgate-Palmolive, plus well-known marketers spanning many diverse categories.


TPG Rewards joined SOCAP 18 months ago. In keeping with organization’s mandate, TPG began offering BARCODE BUCK$ Digital Discounts, a proprietary service, to member brands to help satisfy disappointed customers efficiently and effectively. In lieu of mailing coupons to consumers, Barcode Bucks enables customer service reps to send Digital Discounts directly to the shoppers’ phones with the speed and ease of a single keystroke. 

During this short time, dozens of SOCAP brands have utilized TPG’s service, including General Mills, Coca-Cola, Kimberly-Clark, Kellanova, Campbell, and Keurig Dr Pepper.


Why Customer service teams prefer BARCODE BUCK$


  • Eliminates potential for consumer or retailer coupon fraud.
  • Removes all mailing costs, and easy to transmit to consumers.
  • Discounts valid only for specific UPCs designated by sponsor.
  • All purchases are trackable, enabling the capture of first party data.
  • Easily redeemable at nationwide network of 65,000 retail stores (Walmart, Kroger, Albertsons, CVS, Meijer, etc.) and eCommerce sites including Walmart.com.

For more information on how Barcode Bucks can simplify life for your 


customer service reps, while saving your company money, contact TPG Rewards.

John S. Galinos
President and CEO | TPG Rewards, Inc.
Phone: 212-907-7101 | Email: jgalinos@tpgny.com

BARCODE BUCK$ is a trademark of TPG Rewards, Inc.
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