CEO Subodh Karnik, an airline industry veteran, said the company weighed its options and decided the pandemic presented opportunities, namely for nonstop service from smaller cities to vacation hotspots in the United States. With international travel largely off-limits and business travel not back, vacationers and travelers visiting friends and families have sustained airlines during the pandemic.
"We realized look, nobody wants to go to Machu Picchu or Paris.
They want to go to something much more (pandemic travel) friendly, at least for a while," he said. "To me, the Reno market is almost like the perfect place."