"Growing Through Personal Branding and Marketing"
2 LU
Are you dedicating time and energy to building your personal brand? Do you have a presence in the digital world? Whether you're an employee, executive, or business owner, you should. Why? In today's competitive environment, personal branding and strategic marketing are essential tools for career advancement and business growth.
Join Aya, CEO of MGS Global Group and a seasoned business leader, as she explores the power of personal branding to propel your professional journey. With her extensive experience in transforming a modest one-woman operation into a dynamic business with over 50 employees and Fortune 500 clients, Aya will provide actionable insights and strategies to elevate your career and business. This talk will cover key aspects, including developing a compelling personal brand, leveraging digital marketing strategies, explaining how networking can enhance your industry presence and how to position yourself in any context.
Key Takeaways
1. Learn the Importance of Personal Branding for Career Growth: Personal branding
is crucial for career advancement. Creating a unique personal brand can give you a
competitive edge.
2. Understand the Use of Digital Marketing Tools: Leverage online platforms, such as
social media, to increase visibility and enhance career advancement opportunities.
3. Comprehend Networking as a Strategic Approach: Networking is about building
beneficial relationships, both online and offline, that can enhance personal branding and
support professional growth.
4. Knowing how to position yourself in any situation by reading the room.
This session is a must-attend for professionals and business owners eager to leverage personal branding and marketing to not only advance their careers but also to make a mark in their respective fields. Prior to the event, Aya will be podcasting live to feature guests on her podcast, Architect My Business.
Speaker Bio:
Aya is the CEO and owner of MGS Global Group, a female minority-owned business providing full-service architectural support to the AEC industry, Hospitality, and Retail companies. She has grown this business from a one-man shop to a 50-employee organization with over a hundred clients, including publicly traded and Fortune 500 companies. Aya is a keynote speaker and host of the Architect My Business Podcast – a business growth podcast for architects. She is a wife and mother of two, an avid traveler, golfer, and a recreational triathlete who loves cooking and spending time outdoors.
Aya earned a Master's degree in Architecture and Urban Design from Columbia University and a Bachelor's degree in Architecture from the New Jersey Institute of Technology. Her interest in the hospitality industry led her to further her education through Harvard University's Hospitality Design Program.
Your professional image matters, and nothing captures it better than a high-quality headshot. That's why we're thrilled to offer you the opportunity to have a professional social headshot taken by the talented photographer Allyson Uttendorfer. Whether you're a job seeker, a business professional, or a creative individual, a headshot is an essential tool to make a great first impression.
Date: June 20, 2024
Time: 6-9pm
Venue:
Cosentino
35 Engel St, Hicksville, NY 11801
Cost:
- AIA Members: Lecture only $25
+$40 Headshot
- Non-Members: Lecture only-$35
+ $50 Headshot
- Students: Lecture only $0
+$40 Headshot
Refreshments will be served.
