SEO 101 Webinar For Manufacturers

Stay ahead of the curve and learn the latest SEO tips and techniques!

Join us on Wednesday, January 10, 2024, from 10 to 11:00 a.m., to gain a better understanding of Search Engine Optimization (SEO), a powerful, cost-effective digital marketing strategy that can help generate a high return on investment when done right!

This 45-minute virtual presentation will be followed by a live Q&A session.

The webinar will be presented by special guest speaker Brittani Clarke-Clayman, Director of Marketing and Communications at ESI Total Fuel Management.

Lean 102: Half-Day Lean Overview & Simulation

Join us for a half-day lean class that includes three simulation rounds highlighting traditional manufacturing operations, followed by a training overview of standard lean tools and methodologies.

The class will take place Thursday, January 18, 2024, from 8 a.m. to 12:30 p.m. at the Lynchburg Regional Business Alliance.

Check Out Photos From Jeff's Previous Lean 102 Half-Day Courses

JANUARY SESSIONS OPEN: Leadership Training Series

Join us for a six-course leadership training series tailored for the manufacturing sector.

Attendees will explore the core tenets of leadership and learn how to drive growth within the workplace.

Register for the January 10, 2024, sessions now. Presented by Bert Eades, GENEDGE Business Services Director, Operations, at Blue Ridge Community College in Weyers Cave, Virginia.

Announcing Our New Resource: Ask The Expert!

In anticipation of the release of our new Ask the Expert tool, we would like to know what you would ask our experts!

Send us your questions now and you will see them answered via video in a future edition of this newsletter, as well as on the GENEDGE website.

We are accepting questions on any manufacturing-related topic, from business operations and growth to whatever specific issue you may have in mind.

How Small Shops in Manufacturing Can Improve Welding Worker Loyalty

How Small Manufacturers Can Use Market Research To Stay Competitive

In the challenging and competitive world of small business manufacturing, one key to success is building a loyal, skilled workforce, particularly in specialized roles like welding.

Read our latest blog to learn how smaller manufacturers can foster an environment of loyalty and commitment among the welding staff and how online training and workforce development can support this process.

Today’s customers rely on their own research, online reviews, and personal networks over traditional sales pitches to make buyer decisions. So how can small manufacturers stay competitive?

Staying competitive entails knowing the market, the audience, and what drives buyer decisions. This is where market research steps in. Explore our comprehensive guide to market research to get started.

New Feature: Members can now comment on the website in real time! Don't forget to log in to your GENEDGE Alliance account to leave a comment. See example below:

Advance Your Career With GENEDGE

Are you interested in joining the GENEDGE team?

We are seeking a motivated and creative Marketing Intern to join our dynamic marketing team.

This paid hybrid position will last approximately three months. The chosen applicant will be expected to work at the Richmond office at least twice a week.

The GENEDGE Marketing Intern will:

• Work with seasoned marketing professionals,
• Gain practical experience in various levels of online marketing, and
• Develop comprehensive skills in social media management, content creation, and more!

Submit A Candidate For The Alliance Spotlight